I Produced a Live Event During COVID-19 and Lived to Tell the Tale
“COVID may be kicking the sh*t out of the events industry in Canada right now, but we’re here to tell you that with a little creativity and a lot of planning, staging an event during a pandemic is possible.” We did it. After six long months of having...
How to Avoid ‘Manels’ at Your Next Event
“Invite more women. Period. No need to overthink this.” Whether it’s a live event (in-person) or a virtual (digital) event, ‘manels’ (all male panels) are a major faux pas. We live in a world where there are endless numbers of competent women who are in...
Five Tips for Hosting a Green Event
“Hosting a sustainable event is not only gaining in popularity, it’s also way easier than you think.” I vividly remember spending hours in a small meeting room at the host hotel doing pre-conference prep the night before a client’s national conference. My butt was...
Five Trending Skills That Every Sports Professional Needs to Have
“Event professionals who want to succeed in any role related to organizing, planning or managing sports events will need to step up their game and be adept at the emerging trends in the events industry.” Events are Changing I’ve been working in sport on the sidelines...
The Money Tree: How to Increase Event Revenue
“I love to talk about creative ways to help my clients make more money through their event.” Growing up, one of my dad’s favourite expressions was: “Money doesn’t grow on trees you know!” I told myself that when I became a parent, I would NEVER rant at my...About Us
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